Friday, May 18, 2007

signs

It must be one of those synchronicities; Illustration Friday's theme this week is 'signs,' just as I'm finishing up a sign design. I was commissioned to design a logo for a cafe and finished it up this morning. Below you will see some of my preliminary sketches for this project. Some of the requirements were: retro feel, lots of yellow, clean design, and suitable for the cafe's sign, bakery box stickers, stationery, etc.

I thought about using more traditional design media (gouache paint, illustration board, etc.) because I knew it would require more precision than fine-art-oriented media can offer, but I also knew that to incorporate my layering technique I'd need to use acrylic, so painted it on cradled wood panel. And what did I discover while working small and precise? That I may need to 'look into' reading glasses! :(







28 Comments:

Blogger Merisi said...

I would have loved that second one from the top too. Very homey (in a very positive sense) betcha they got good coffee and cupcakes, :-) Congratulations!

18/5/07 2:23 PM  
Blogger BRUCE SERETA ILLUSTRATION said...

Good Job. This has a nice feel to it, sort of Peter Max-ish. I like.

18/5/07 2:57 PM  
Blogger vfm4 said...

stranger things happen...
lovely sign you made, i would be tempted to buy too... -)

18/5/07 3:57 PM  
Blogger vfm4 said...

ehm, i mean i would buy cupcakes advertised by your sign... :)

18/5/07 3:58 PM  
Blogger ValGalArt said...

Sa-weet!!! Hey your link does not work of IF you maybe need to re-submit! Nice work and now I want a cupcake you stinker!

18/5/07 4:12 PM  
Blogger andrea joseph's sketchblog said...

oh wow Andrea. These are all so cool. Brilliant work.

18/5/07 4:28 PM  
Blogger andrea said...

Merisi: I think my favourite is the third one from the bottom. I used the same cupcake anyway! I'll probably never get a chance to taste them -- the cafe will be in Tokyo and Hawaii!

Bruce: Thanks. And groovy. :)

VFM4: Can I interest you in something more expensive... :)

Val: Oh -- thank you so muchfor pointing that out. No wonder I wasn't getting any hits! Re-posted now.

Andrea: Thanks -- it would've been fun to test drive them all!

18/5/07 4:32 PM  
Blogger claudine hellmuth said...

these are awesome!!! love them! makes me want cupcakes!

18/5/07 4:49 PM  
Blogger vfm4 said...

i'm afraid not, Andrea..... :)

18/5/07 4:59 PM  
Blogger Barbara said...

Congratulations on the commission!

18/5/07 6:12 PM  
Blogger kj said...

i LOVE it!!! so much that i'm hankering to see more of this artwork from you..

:)..please?

18/5/07 6:40 PM  
Blogger Ces said...

I love all of these, even the sketches. These are so wholesome, shoot yes, I will eat in a diner with a sign like this!

18/5/07 7:28 PM  
Blogger Lauren Kate said...

Very good! I love the colours. They make me want to eat a cupcake.

18/5/07 9:08 PM  
Blogger Focus_ret said...

Excellent sign! I think you chose the best of the ideas.

19/5/07 2:38 AM  
Blogger Joy Eliz said...

Oh WoW!!! I Love that sign!!! Now I want a cupcake too! :)
Very interesting to see the sketches as well.
Aren't synchronicities awesome!

19/5/07 5:20 AM  
Blogger carla said...

Very nice, Andrea! I think the design is perfect... love the colors and the circular shape. Very retro, indeed! And I too want a cupcake. Send me a box when they have them with your logo:>

19/5/07 5:32 AM  
Blogger susan said...

SWEET!!!! sorry, couldn't resist... you did a great job!

19/5/07 5:58 AM  
Blogger Cream said...

It looks really good and personal, Andrea.

19/5/07 6:01 AM  
Blogger Ilva said...

great work! We have the same favourite! If I ever see a cafe with that sign I will sure get a coffee and a cupcake and then I will tell you about it!

19/5/07 6:43 AM  
Blogger Ian Lidster said...

It's fascinating seeing your process at work and the variations on a theme. Cool.

Ian

19/5/07 9:02 AM  
Blogger Cynthia said...

Very cool and love the design sketches too. Mmmmm, this is the second time I've seen mention of cupcakes on blogs in less than 24 hours. Is someone trying to tell me something??

19/5/07 9:15 AM  
Blogger CS said...

Somehow this post with the different ideas you worked your way though reminds me of one of the coolest exhibits I saw at the National Gallery in D.C. - it was a Gary Larson exhibit and included sketches and different possible captions of rthe cartoons. It was like being inside his brain for a bit.

19/5/07 2:11 PM  
Blogger Nancy Bea said...

Wonderful work! I enjoyed seeing the process. And your result must have pleased the client: I think you fulfilled every one of their requirements.

19/5/07 4:57 PM  
Blogger Within Without said...

Gorgeous work, Andrea. I love the yellow...

20/5/07 9:13 AM  
Blogger merlinprincesse said...

This is a nice one...again...I'm jealous...Hhehehhe...

20/5/07 2:29 PM  
Blogger Jana Bouc said...

Yummy. I like the one you chose the best and also really enjoyed seeing your creative process.

20/5/07 5:49 PM  
Blogger bookbabie said...

yum, great design:)

21/5/07 12:49 PM  
Blogger Kstyles said...

Great colors and yummy looking cupcake. Nice work!

24/5/07 7:45 AM  

Post a Comment

Links to this post:

Create a Link

<< Home